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Data-driven marketing the 15 metrics everyone in marketing should know Mark Jeffery
Material type:
TextPublication details: Hoboken John Wiley & Sons 2010Description: XXI, 298 p. illISBN: 9780470504543; 0470504544Subject(s): Marketing research | Marketing -- Mathematical models | Marketing -- Case studies | маркетинг | математические модели | маркетинговые исследованияDDC classification: 658.8/3 LOC classification: HF5415.2 | .J44 2010Other classification: У821.24
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| 1 неделя | Английский читальный зал | 330.1 JEF (Browse shelf (Opens below)) | Available | 13820000742894 |
Includes bibliographical references
Index: p. 285-298
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